See More → View Navigation Close Facebook Twitter LinkedIn Quote
Main Content

Introducing: Bamboo Creative Studio

Bamboo Creative Studio is not your traditional creative studio. Where some agencies lean heavily on the potential of creative, we take the opposite approach: creative production backed by data. We…

Read More

All Posts

May 13

Introducing: Bamboo Creative Studio

Bamboo Creative Studio is not your traditional creative studio. Where some agencies lean heavily on the potential of creative, we take the opposite approach: creative production backed by data. We…

Read More
May 08

Google + Bamboo team up for creative partnership

Since launching Bamboo’s Creative Studio in 2018, we’ve helped app clients improve performance numbers and decrease costs through our proven methodology of direct response creative production backed by data. Now,…

Read More
Feb 22

7 Most Valuable Questions to Ask A Potential Growth Agency

Let’s start with the obvious here. What is a growth agency, and more specifically, how is it different from a traditional agency, social agency, digital agency, or any other type…

Read More
Nov 13

Introducing: Cupboard.io

We’re very excited to announce the release of our first product. It’s called Cupboard! Cupboard is a reporting automation and analysis platform for Google Universal App Campaigns. The Backstory on Cupboard…

Read More
May 24

Creating a Personalized Paid Social Strategy With Smartly & Care/of

At the eTail East conference, we had the privilege to share the stage with our partner Smartly and our client, direct-to-consumer vitamin brand Care/of to learn how modern brands can personalize their advertising to tell…

Read More
Apr 04

Lessons Learned from Analyzing 150 of Our Top Converting Facebook Ads

Too often we see advertisers getting caught up in crafting beautiful ads and perfecting minute details instead of building holistically effective ads. They get trapped in vanity metrics like click-through-rate…

Read More
Mar 22

Don’t Make These 7 Facebook Advertising Mistakes (Lessons we Learned from 50+ Facebook Audits)

Before we start working with new brands, we typically run audits of their current advertising efforts to make sure we can help optimize their existing efforts and provide additional value.…

Read More
Mar 15

Can Android Audiences Actually Drive High ROI on Paid Social?

Historically, paid social experts have regarded Android as the ugly stepchild to iOS. Citing lower conversion rates and lifetime value on Android with higher ad fraud rates (up to 3x…

Read More
Mar 07

When (And When Not) to Use Facebook Split Testing for Maximum Impact

Advertising: is it art or science? Surely most of us can agree that a healthy dose of both is necessary for powerful advertising. As direct-response advertisers, testing is a huge part of…

Read More
Mar 01

Why We’re Reducing Our Google UAC Media Management Fees by 75%

In the past few months since Google transitioned all app advertising initiatives to Universal App campaigns (UAC), the channel has undoubtedly changed the game for in-house advertisers and agencies alike.…

Read More