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Paid Search

Paid search insights

November 20, 2024

Paid Search Trends: What Bamboo's Search Experts Are Watching

Between the deprecation of third-party cookies and AI enhancements, 2024 is proving to be a transformative year for paid search.

November 20, 2024

Performance Max: Dos and Don'ts

Whether you're running your first Performance Max campaign or you've been playing around with it for a while, consider these best practices for getting the best value for your ad dollar.